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Happy birthday dad

The celebration of our beloved adventurers, hikers and mountain lovers is fast approaching! This year, why not celebrate this special day by offering unique and authentic gifts, directly inspired by nature?

How to use our flower micellar foam?

At Pure Altitude, we have designed our Micellar Flower Foam to provide your skin with a gentle yet effective cleanse, while preserving its natural balance. Enriched with alpine flower extracts, this delicate foam eliminates impurities and leaves your skin fresh and radiant. Discover how to integ...

How to avoid bags under the eyes?

Under-eye bags are a common problem that can affect our appearance and self-confidence. They can be caused by a variety of factors, from lack of sleep to water retention. Fortunately, there are several effective ways to prevent and reduce under-eye bags. In this article, we reveal our best tips f...

The benefits of sport on the skin

At Pure Altitude, we strongly believe in a holistic approach to beauty, where general well-being and skin care go hand in hand. Sport, in addition to being essential for physical and mental health, plays a crucial role in improving the quality of our skin. Let's discover together how physical act...

Everything you need to know about tanning

With the arrival of sunny days, many people want to achieve a beautiful tanned complexion. However, tanning should not be taken lightly. It is crucial to understand the mechanisms of tanning, the risks associated with excessive sun exposure and the best practices to protect your skin while enjoyi...

Edelweiss: the treasure of the alps at the heart of our products

Edelweiss, known for its resistance to the extreme weather conditions of the Alps, is rich in antioxidants and anti-inflammatory properties, making it ideal for skin care. This rare plant helps protect the skin from free radicals and environmental damage, while promoting cell regeneration and hyd...

Balm, oil, cream, milk or serum: how to choose?

When looking for skin care products, it’s important to understand the differences between the types of skincare available. Each has its own benefits and is tailored to specific needs. Here’s a guide to help you choose between a balm, oil, cream, lotion, or serum.

Healthy eating: an essential beauty asset

At Pure Altitude, we believe in adopting a holistic view of Beauty. Beauty also finds its roots in what we consume on a daily basis. A balanced and nutrient-rich diet can do wonders for our skin.

Aging better with pure altitude

Aging is an inevitable fact of life, but that doesn’t mean we have to give up the vitality and beauty that comes with a vibrant youth. The key to aging well lies in the care we give to our skin and body, as well as the products we use to support this natural process. That’s where Pure Altitude c...

Why use hyaluronic acid on your skin?

Hyaluronic acid, this miracle ingredient, has become a staple in skin care routines for good reasons. Naturally present in our body, it plays a key role in hydration and elasticity of the skin, making it more plump and radiant.

What is tourmaline?

Tourmaline is a fascinating semi-precious stone, known not only for its beauty but also for its unique skin care properties.

The benefits of aquapuntia for the skin.

Aquapuntia®, a treasure of nature, is starting to make a name for itself in the world of cosmetics for its exceptional moisturizing and revitalizing properties. This active ingredient, from a precious cactus grown in the heights of the Bolivian Andes, brings a new dimension to skin care.