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Blogs Beauty Journal Double cleansing: what is it for?

Double cleansing: what is it for?

An ancestral beauty ritual, or nearly so, double cleansing purifies the skin in two steps: an oil-based cleanser that dissolves makeup and impurities, followed by a water-based cleanser that refines skin texture. An evening routine as simple as it is effective, whether or not you wear makeup.

Conseils Beauté• • 1 min de lecture

Le double démaquillage, ça sert à quoi ?

What is double cleansing?

Born of the most exacting skincare rituals, double cleansing means cleansing your skin in two steps rather than one. First, an oil-based cleanser (cleansing oil or balm) that dissolves everything “oily”: makeup, sunscreen, excess sebum and pollution particles. Then a water-based cleanser that lifts away “dry” impurities and leaves the skin texture perfectly clear. A gesture inspired by the purity of our mountains, whether you wear makeup or not.

Pure Altitude double cleansing

Step 1: the oil-based cleanser

Contrary to popular belief, a cleansing oil does not leave the skin greasy: it captures the oily residues built up over the day without disturbing the hydrolipidic film. Apply it with your fingertips to dry skin, gently massaging the face and eye area. On contact with water, it turns into a milky veil that rinses away effortlessly.

  • It gently dissolves makeup, sebum and sun filters.
  • It preserves the skin's natural hydration and helps prevent blemishes.
  • The massage stimulates microcirculation and awakens radiance.

Step 2: the water-based cleanser

Next comes the water-based cleanser, which completes the job by removing the “dry” impurities lodged deep down: sweat, dust and cellular debris. Pores are unclogged then tightened, and the skin is oxygenated and ready to regenerate overnight. A refreshing micellar foam is all you need to perfect this second step.

Pure Altitude cleansing ritual

Who is it for, and what are the benefits?

Double cleansing suits every skin type in the evening, and especially complexions exposed to makeup, urban pollution or the crisp mountain air. Perfectly cleansed, the skin regains suppleness and radiance, and the actives in your skincare (serum, elixir oil, cream) can then deliver their full benefits.

The Ferme de Beauté's tip: keep double cleansing for your evening ritual, when the skin repairs itself. Finish with a few sprays of floral water as a toner to remove the limescale left by tap water and revive your complexion before your night-time skincare.

Complete your routine with

Makeup Remover Oil with Raspberry Seed Oil & Blueberry

Makeup Remover Oil with Raspberry Seed Oil & Blueberry

45,00 €

Micellar Flowers Foam

Micellar Flowers Foam

28,00 €

Eau d'Herbes à la Mélisse & à la Menthe

Eau d'Herbes à la Mélisse & à la Menthe

28,00 €

En savoir plus

What is double cleansing?

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Double cleansing consists of cleaning the skin in two steps: first an oil-based product, such as an oil or balm, which dissolves makeup, sunscreen, and excess sebum; then a water-based cleanser that breaks down dry impurities and refines the skin texture.

Is double cleansing useful if I don't wear makeup?

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Yes. Even without makeup, the skin accumulates sebum, pollution, and dust throughout the day. Double cleansing purifies the complexion deeply and prepares the skin to regenerate better at night.

Does cleansing oil make the skin greasy?

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No, quite the contrary. Cleansing oil captures oily residues without altering the hydrolipidic film or making the skin greasy. Upon contact with water, it rinses off into a milky veil, leaving the skin clean and comfortable.

How often should I double cleanse?

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Double cleansing is performed in the evening, when the skin repairs itself. In the morning, simply using a water-based cleanser or a floral water as a toner is enough to refresh the complexion.

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